Targus Packaging Refresh

The Targus connectivity accessories line simplifies the process of connecting all your peripherals, whether you’re at home or on the go.

To address the issue of poor focus on each packaging, the packaging refresh project aimed to create a new design that would quickly and effectively highlight key features and messaging. The new design also enhances the brand identity of the products when displayed on shelves or in-store displays. With this new packaging design, customers can easily identify the Targus brand and the features of the product, making it a more appealing and convenient choice for their connectivity needs.

Branding, Packaging Design